Manthan Art School

UI/UX PROCESS TO RE-DESIGN MANTHAN’S SITE

This project was executed by Manthan’s students Pavan Patil, Shilpa Mhatre, Tejas More, Amita Dustakar & Shashikant Sharma. I worked as a project manager with this student team

Manthan the school of advertising & art is well known & praised by lot of students for the courses it offers in creative visualisation & design.

When we were planning for digital marketing activities to promote this well known art school we realized it lacks somewhere in web site design.
So we planned user research activity using technique like Empathy Map.

Old Design

 

We used empathy map to determine what Target Audience(Young Students) who are thinking about creative/design career are interested to see on such a site.

Team came up with some early Mock-ups based on research

 

 

Refined wire-frame that we created based on client’s inputs

 

Lo-Fi to Hi-Fi Mockup

 

 

 

Final Transformed Site

 

Live Site Beta

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